Terms  & Conditions

Image and Content Rules:



Mature content (tasteful nudity) is allowed but adult content is NOT.

Please do not use photographic nudity for your main profile pic.



The gallery feed is for your OWN life drawings only. No graphic nudity. No sexualised art. No art that focuses entirely on breasts or genitals. No art solely from photos or imagination. 

If your post has been removed, here are some possible reasons:

• Your artwork appeared to be copied from a photo - All art should be created from life or via an online session.

• Your artwork was deemed to be too sexual.

• The main focus of your artwork is the genitals. 

• Your artwork, title or narrative was considered to be sexist, tacky or tasteless. 

• Your artwork contains underage nudity or a model who looks much younger than they actually are - Even if they are over 18. 


To help the community please report any violations of these rules to the moderation team. Your reports will be kept confidential. Thank you. 


General terms and conditions for the use of LifeART


The LifeART Mobile Application (hereinafter referred to as simply “LifeART”) is owned and operated by Big White Frog. By logging on to LifeART the User accepts the following General Terms and Conditions (hereinafter the “GTCs”) for using LifeART. The User enters into this agreement on the use of LifeART with Big White Frog Services, Unit 2b Westhoughton Industrial Estate, James Street, Westhoughton, BL5 3QR. Additional contact information, commercial registry data, as well as the name of the authorized representative of LifeART are accessible via the privacy policy. 


User”: Any individual who has downloaded and registered on LifeART;

Model”: Any User who has registered on LifeART and selected Model as their user group;

GTCs”: General Terms and Conditions for the users of LifeART. 

Mobile application”: LifeART. 


1. Subject Matter 1.1 LifeART offers Models a platform for presenting their profiles for arranging business contacts with artists and art class organizers to find life modelling work. 

1.2 A range of features of LifeART are available for free, while unlocking of all its services requires the subscription to LifeART’s “Premium Services”. The applicable subscription fee for the service chosen by the User shall be due immediately upon registration on LifeART. Payments can be made using the available online payment systems. The User may start using the Premium Services if and when the mobile application LifeART has received the applicable subscription fee.

1.3 The User acknowledges and agrees that it is technically impossible to guarantee 100% availability of the mobile application LifeART but we shall nonetheless endeavor to keep the mobile application LifeART available without interruption. Events related to maintenance, security or capacity requirements, and/or events beyond LifeART control (e.g. disruptions in public communication networks, power failures etc.), may result in brief malfunctions or temporary interruptions of the services provided by the mobile application LifeART.

1.4 LifeART provides Models with a platform on which to establish contact with other persons or entities, in particular artists and art classes.

LifeART does not take part in any communication between Models or any other users of its services. If Users enter into agreements with one another via LifeART, LifeART shall not be a contracting party to these agreements. The users alone are responsible for the execution and/or fulfillment of agreements in which they enter with one another. LifeART shall not be held liable if users are unable to contact one another over the mobile application LifeART regarding such agreements. Furthermore, LifeART shall not be liable for breaches of agreements entered into between users.

2. Registration on LifeART 

2.1 Users must register prior to using the services of LifeART.

2.2 The User should provide accurate and complete data for registration. The User may choose to use their real name or an alias (online) name chosen by the User for public display with the User’s profile. The User shall report any changes in the registration data to the mobile application LifeART without undue delay.

2.3 The sign-up to the platform by persons under 18 years of age is not allowed. 

2.4 The User shall choose a password upon registration, which is needed in order to access his/her account on LifeART. The User is obliged to keep this password secret. LifeART shall not disclose the password to any third party and LifeART’s employees shall not ask for the User’s password at any time. The User shall notify LifeART immediately of any unauthorized use of his/her password or account.

2.5 By completing the registration process, the User accepts these GTCs on the use of the services of the mobile application LifeART. LifeART accepts this offer by activating the services on the mobile application LifeART.

3. Obligations of the User

3.1 The User is obliged to provide only true and non-misleading statements in his/her profile and in communications with other users.

3.2 The User shall post on LifeART only content that is in compliance with the guidelines for photographs published by LifeART under “guidelines”. The User warrants and represents that the public display of such content is not prohibited. Users that have modelled for artists may be identifiable in posted artwork that they have posed for. 

3.3 The Content posted by the User shall comply with all applicable legislation, and respect all third-party rights. In particular, the User shall not: (i) post any pornographic, insulting or defamatory Contents, or any Contents that violate any applicable legislation for the protection of minors; (ii) advertise or promote, offer or distribute any products or services which do not comply with any applicable legislation for the protection of minors; (iii) use without authorization any Contents protected by law (e.g. by copyright, trademark, patent, utility patent, or design patent laws).

3.4 The User shall not distribute or publicly disclose the contents of LifeART or perform any actions which may impair the operation of LifeART’s infrastructure, particularly actions which may overload said infrastructure.

3.5 The User agrees that LifeART may use his/her name and a customer reference, e.g. in publications about success stories, and may publicly disclose and advertise the fact that the User is using LifeART.

4. Changes to the Services on LifeART 

LifeART reserves the right to modify the services offered on the mobile application LifeART and/or to offer services different from those offered at the time of the registration of the User at any time, unless this is unreasonable for the User.

5. Termination of Subscription

5.1 The User may terminate his/her subscription to LifeART at any time without cause.

The subscription to LifeART shall terminate automatically should the User not pay the fee for the renewal of its subscription as and when due. 

5.2 During any term for which a User has paid the applicable subscription fee, LifeART may only terminate such subscription for good cause. A “good cause” is defined as an event which makes it unacceptable for LifeART to continue the subscription to the end of the subscription period, taking into account all circumstances of the individual case and weighing the interests of LifeART against those of the User. A good cause includes, among others, any the following events:

  • If the User fails to comply with any applicable legal provisions;

  • If the User breaches a material contractual obligation set forth in these GTCs;

  • If the User causes harm to any other user(s) of LifeART;

  • If LifeART considers that the User is involved in any immoral activity;

  • If the User makes any changes or removes information in his/her profile which could affect his/her status.

5.3 In the event of a good cause in accordance with section 5.2, LifeART is entitled to:

  • Delete the contents posted by the User 

  • Issue a warning, or

  • Block the User’s access to the services on LifeART.

5.4 In the following cases, the User shall not be entitled to claim reimbursement of any subscription fees paid:

  • LifeART has terminated the contract for good cause pursuant to section 5.2,

  • If the mobile application LifeART has blocked the User’s access in accordance with section 5.3, or

  • If the User has terminated the agreement. However, the User’s right to claim reimbursement of any subscription fees shall not be excluded in this case if the User has terminated the agreement for a good cause attributable to the mobile application LifeART.

6. Responsibility for the User’s Content, Data or other Information

6.1 LifeART does not make any warranties or representations regarding any data and/or information provided or made available by any user on LifeART. In particular, LifeART does not warrant or represent that said data and/or information is true or accurate, or that it fulfils or serves any particular purpose.

6.2 The User shall report any activities of any other user which violate applicable laws, and/or any of these GTCs using the contact form available on LifeART. 

7. Customer Service/Support

Queries regarding the agreement with LifeART’s services may be sent to LifeART by sending an e-mail to admin@lifeart.org.uk

8. Liability of LifeART 

LifeART shall only be liable for damages suffered by the User as a consequence of its subscription to LifeART if LifeART is in material breach of these GTCs and has not cured such breach (if capable of being cured) despite a reasonable cure period set by the User. 

9. Indemnity

9.1 The User shall indemnify and hold LifeART harmless from and against all actions, including damage claims, asserted by other users or third parties against LifeART resulting from an infringement of their rights by the Contents posted by the User on LifeART. The User assumes all reasonable costs LifeART incurs due to an infringement of third party rights, including all reasonable legal-defense costs. All other rights of LifeART, including the right to claim damages, shall remain unaffected.

9.2 In the event the Contents posted by the User infringes any rights of any third party, the User shall, at his/her own expense and at LifeART’s discretion, either obtain the right to use said Contents or render said Contents free of any infringement.

10. Data Protection

LifeART recognises that any personal data provided by the User to LifeART is extremely important to the User, and LifeART shall therefore be particularly sensitive in handling such data. LifeART shall comply with all applicable legal provisions regarding data protection. In particular, LifeART shall not provide or otherwise disclose any personal data of the User to any third party without authorisation. Details on LifeART’s treatment of the User's data are set forth in the Data Protection Policy of LifeART.

11. Feedback, Reputation and reviews

Users accept and acknowledge transferring copyright of all the feedback, reputation and reviews that they may post on the App. This feedback belongs solely to LifeART. Users acknowledge that they cannot use this feedback without prior written permission of LifeART.

12. Taxes

Users are responsible for paying their own taxes.

13. Language

Models accepting the GTCs for using LifeART declare that they fully and perfectly understand the content of the English version of these GTCs.

14. Miscellaneous

14.1 Any amendments to these GTCs must be made in writing in order to be valid.

14.2 LifeART reserves the right to amend these GTCs at any time, without giving reasons, unless an amendment is unreasonable to the User. LifeART shall give due notice of any amendments of these GTCs to the User. If the User does not object to the applicability of the revised GTCs within two (2) weeks after receipt of said notice, the amended GTCs shall be deemed to be accepted by the User. LifeART shall inform the User about the User’s right to object and of the relevance of the objection deadline in said notice.

14.3 Unless otherwise stated in these GTCs, the User may submit all notices to LifeART using the contact form provided on LifeART, or by sending an e-mail to admin@lifeart.org.uk

14.4 If any provision of these GTCs is, for any reason, invalid and/or unenforceable, the remaining provisions shall continue to be valid and enforceable to the fullest extent permitted by law. The parties agree to replace an invalid and/or unenforceable provision with a valid and/or enforceable provision which comes as close as possible to the intent and economic purpose of the invalid and/or unenforceable provision. This also applies to regulatory gaps in these GTCs.

Privacy Policy

How we handle any personal data you give us

When you join LifeART we want you to know exactly what happens with your data, so you can have complete confidence in being one of our valued and much loved members.

The information that we request from you is for one purpose only, to improve your experience and help you get the most from being a member of LifeART. To give you even more peace of mind, we look after your data in the right way and never share it with any third parties. 


What data do we collect?

This list includes some mandatory data which we request from you, in addition to optional data which you can enter into your account if you would like others to know more about your professional abilities.

  • Name and/or company name

  • Email address

  • Location

  • Website or portfolio link, if you have one

  • Password which is encrypted

  • Details of your transactions on our site

  • Date when you signed up, your last login, uploaded images, followed another user, loved, liked or favourited an image or another user

  • Categories and disciplines that particularly interest you

  • Info area where you can leave any relevant professional information about yourself

  • Phone number

Which providers do we share your data with?

Companies we use to connect with to provide services through our website. For example if you upgrade to Premium we connect with worldwide payment companies such as Paypal to handle to the online payment securely. Click on the individual company names to view their privacy policies.

Analytics - GTM with Google Analytics

Cookies and usage data

Marketing - Facebook and Twitter pixels

Cookies and usage data

Advertising - Google DFP

Cookies and usage data

Handling payments – RecurlyPayPal and Ebanx

Data as specified in the privacy policy of the service

SMS - Twilio

Phone number, usage data

Managing contacts and sending messages - SendySESSendgridMailchimpMailgun

Email address, usage data

Support and live chat - Zendesk

Email address, cookies, usage data

Access to third-party account. These are companies you can decide to use on our website to make certain tasks simpler. For example if you decide to sign up to our site with Facebook, or if you decide to invite your personal contacts to join our site via your own email database.

Facebook - About me, birthday, city, email address, website

Google and Yahoo - Contacts

SPAM protection - Akismet and Google reCAPTCHA

Various types of data as specified in the privacy policy of the service

Interaction with external social networks and platforms - Facebook Like button and social widgets, Pinterest and Google +1

Cookies and usage data

Content performance and features testing (A/B testing) - Google optimize

Cookies and usage data

Which third parties do we share your data with?

We will not share your data with any third parties, unless we have your permission or are required by law to do so.

How long do we keep your data?

Your data will be kept as long as you are a user of our app and have not requested that your account and data to be erased.

Where is it stored?

All data is stored on our secure servers

Do we have lawful reasons why we need this data?

The lawful reasons why we need this data are legitimate interests pursued by the company, as established by the GDPR (Article 6).

What do we do with this information?

Analyse user activity to improve our service

Provide a high quality and ultimately useful user experience throughout our site and email communication

We may notify you by email, phone or SMS with important information of relevance to your account, for example if you have been invited to a casting or if a member has messaged you. In addition if another user has liked, loved your images or followed you, or with changes and updates to our site, promotional offers, surveys, tips, news etc.

IP addresses and Cookies

IP address is stored temporarily for security and spam prevention.

LifeART uses cookies to store visitors’ preferences, record session information, record user-specific information on what pages users access or visit, record past activity at a site in order to provide better service when visitors return to our site, customise Web page content based on visitors browser type or other information that the visitor sends.

Cookies are text files that are either temporarily stored in the random access memory or on the hard drive of your computer. They generally serve for offering you the services of LifeART within your personal settings of each new session, which basically means to give you a better and faster experience more in tune with what you like to see. Cookies are partly stored permanently on your hard drive. You may prevent this by setting your browser accordingly, however you may notice that our website does not run as fast and in the same way to what you would expect.

Technical security

We will report any data breaches and security issues to the data protection authority within 72 hours of discovery. We will also notify by email any users who are directly affected by this breach.

How you can control the use and display of your information?

All data that we gather is used to give you and other users the best possible experience on our website.

You have the right to edit or erase certain information about you on your account, but this may result in our site being less useful for you.

You have the right for your account and information about you to be erased from our site. You can find this by logging into your account and visiting Edit profile and by clicking the link: Delete account

If you want to opt in or out of the emails we send you, these can be changed in the Edit my profile section of your account. Certain important emails may still be sent to you, for example if you have forgotten your password, or if we update our Terms and Conditions or Privacy Policy.

You can request to see details of any personal information which we hold about you. If you would like to see this information, please contact us at: admin@lifeart.org.uk You will need to provide proof of your identity and we may charge a fee to provide this information. Requests of information will take up to 30 days.

Changes to this privacy policy

We reserve the right to make changes to this Privacy Policy at any time. This page will show a notice that changes have been made. If a user objects to the updated Privacy Policy, they should request for their account to be erased and personal data removed.

We hope that this Privacy Policy answers any questions that you may have. If you have any further questions, feel free to contact us directly here by email at admin@lifeart.org.uk

Contact us

LifeART, Big White Frog Services, Unit 2b Westhoughton Industrial Estate, James Street, Westhoughton, BL5 3QR

Company Registration: 8521454487

Email: admin@lifeart.org.uk